When marketers take into account the benefits associated with influencer marketing, most think of the exposure that comes with a social media star or celebrity sharing content about their brand. It’s the publicity and attention that immediately involves mind.
But influencer marketing brings more than simply extra exposure. Here are seven often-overlooked benefits, plus real influencer marketing examples.
Jocial is a leading influencer marketing company that implements fully managed data-driven insights and creative strategy to produce meaningful relationships between brands and creators. We are pioneered the process of determining high-performing influencers.
Jocial aims to be the most powerful Influencer marketing platform in the world. We are now available to businesses/enterprises of any size at any level. So that they can connect their brands with digital influencers. Based in London, United Kingdom we are now leading our formation. Our global team has developed the premier platform with the best marketing solution. We always make the best marketing strategy that can generate the top result. And for generating more results, we provide structured incentives for our Influencer.
Over the years, it’s become painfully clear to us that many businesses without marketing can not grow. And many of the people struggle to generate quality traffic in a professional manner. So that it can make them consistently profitable. Here the paid marketing and online promotion can be a useful tool. But it has become far too expensive for most business owners and entrepreneurs. SEO is also highly cost-prohibitive and increasingly risky. But the question is how one can grow their business by the budget-friendly marketing plan? The answer to many of these types of businesses is Influencer marketing.
Influencer marketing is insanely effective and profitable, well, there are a number of things we can do for you. Our Company is able to deliver the right message to millions of your targeted audience effectively. Produce and employ different stunning concepts with in-house team to increase ROI. Acquire data and valuable insights about your products and target market. The only influencer marketing company can increase your sales, raise awareness, generate targeted clicks, deliver millions of targeted video views, improve customer conversion rates, raise app downloads for brands on a daily basis via data-driven and different scientific approach.
7 Great things about Influencer Marketing YOU HAVE TO KNOW
Influencer Marketing Benefit #1: Builds Trust and Shows Authority
Whenever a celebrity, industry expert, or social media personality shares content in regards to a brand, it adds instant credibility to the mentioned company. As the company can get an authoritative person to note and recognize their brand, it shows the brand can be an industry leader and trustworthy company. The recognition is even better in niche marketing when an authority in your industry shares your articles.
trust is one of the benefits associated with influencer marketing
Influencer Marketing Benefit #2: Turns Your Brand Into a Hot Topic
Influencers are often the driving force behind new trends and movements. They often times expose audiences to new ideas, brands, and products. So one of the advantages of influencer marketing has been seen as a hot new concept. By aligning your brand with a trendsetting influencer, you show your company as an impressive leader.
Aligning your brand with a trendsetting influencer shows your company is an ground breaking leader.CLICK TO TWEET
Influencer Marketing Benefit #3: Drives Purchasing Decisions
Among the features of online influencers mentioning your brand is the fact it can in fact drive sales. Consumers frequently turn to influencers for advice on what products and services to buy. In a study, roughly 40 percent of respondents said they made a purchase after seeing a social media influencer use the product or service. Another study discovered that over 85 percent of Gen Zers use social media to learn about services. So if one of your marketing objectives is increasing sales, influencer marketing could probably help you accomplish that goal.
benefits of influencer marketing drive sales
Influencer Marketing Benefit #4: Beats Advertising Blindness
Among the benefits associated with influencer marketing is that the strategy far outweighs other advertising options. Banner ads were once an instrument that marketers used to market their products and services. But audiences have grown to be blind to the advertising method. The average click-through rate for display ads is only 0.06 percent. Influencer marketing cuts through banner ad blindness by positioning your brand where audiences see it – in natural, native content.
Influencer Marketing Benefit #5: Connects With Audiences Where They Spend the Most Time
Audiences spend lots of time on social media, and that amount of time is constantly on the increase. Many people spend hours per day on platforms like Facebook, Twitter, Instagram, and Snapchat. The info shows how influencers help brands. When influencers mention or include a brand on one of the social media platforms, they permit the company to connect with audiences on the sites where they spend the most time.
great things about influencer marketing quote
Influencer Marketing Benefit #6: Possibility for Extremely High ROI
Research has shown that the benefits of influencer outreach outweigh the costs and that the return on investment in influencer marketing can be quite high. A survey from Burst Media reported that, typically, brands with an influencer marketing program received $6.85 in earned media value for each $1 of paid media. Using influencer outreach in your marketing strategies often takes care of.
Influencer Marketing Benefit #7: Unlimited Sharing Potential
One of the explanations why influencer marketing can have such a higher ROI is basically because campaigns have unlimited potential. With most paid advertising tactics, there’s a limit to your reach. You pay for a certain amount of impressions. But with influencer marketing, a campaign gets the potential to be shared and even go viral, giving your message more reach than you payed for. Shareable content promoted by an influencer can easily grow brand awareness and attract attention again and again.